by Keith A. Quesenberry : Social Media Strategy: Marketing and Advertising in the Consumer Revolution

ISBN : #1442251530 | Date : 2015-10-26

Description :

PDF-c8eac | Social Media Strategy is your guide to practicing marketing, advertising, and public relations in a world of social media-empowered consumers. Grounded in a refreshing balance of concept, theory, industry statistics, and real-world examples, Keith Quesenberry introduces readers to the steps of building a complete social media plan and how companies can integrate the social media consumer landscape… Social Media Strategy: Marketing and Advertising in the Consumer Revolution

Social Media Strategy: Marketing and Advertising in the Consumer Revolution by by Keith A. Quesenberry

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